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Parts Avatar team

Built in Canada,

For Canada

We are a team of dreamers and doers, just like you. On a mission to make car repair and maintenance affordable for every Canadian.

Parts Avatar started in Toronto, ON, and we now have offices in Montreal, Mississauga, Calgary, and India.

Here are some of the folks leading the charge.

Sherdeep Singh, PhD photo

Sherdeep Singh, PhD

CEO

Sherdeep is a scientist turned serial entrepreneur. Prior to PartsAvatar, he co-founded Fort Knox Research Capital, a multi-million dollar algorithmic trading platform. Sherdeep has a master's from IIT Kanpur, and a PhD from McMaster University.

He agrees with Mark Zuckerberg's philosophy of 'moving fast and breaking things'. The only difference is that he believes in repairing what he ends up breaking. His love for technology is matched only by his love for gardening.

Anuroop Sharma photo

Anuroop Sharma

CTO

Anuroop was diagnosed with the lowest tolerance for BS and poor-quality code. Prior to starting PartsAvatar, he solved hard problems at Amazon, Citi Bank, and co-founded Fort Knox Research Capital with Sherdeep. He studied Math and Computing at IIT Delhi and then master's in Computer Science at McMaster University, Canada.

He loves hiking across Canada when he's not coding (although he does take his computer along).

Prateek Jain photo

Prateek Jain

COO

Prateek is the coolest head in our office. He has an MBA from IIM Ahmedabad and bachelor's in Computer Science from IIT Kanpur. Prateek was a trader for over a decade on Wall Street and couldn't wait to get his hands dirty in real-world problems. At Parts Avatar, he also runs marketing, data analytics, fraud prevention, and digital ops.

He has advised and invested in multiple startups, and loves to talk about scaling businesses. He is an avid biker, and is learning to play the keyboard along with his son.

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Who we are and what we stand for